So I said I would talk about pertinent new media topics so here we are. There isn’t a topic that’s hotter than Google’s most recent decision to give its Google+ users more visibility and a big bump in their search rank with what they are calling “Search Plus Your World”. I will get to the name later, but first, let’s talk about what this means. If you want to hear what Mashable blogger Sarah Kessler wrote earlier today, click here. Similarly, I posted another article about this topic earlier today.
It’s pretty safe to say this is not a good idea for everyone except Google+ (my blog, my opinion.) While I agree with Kessler that Google is a business, it is ridiculously huge and the fact that they have to resort to elementary school playground tactics to promote their already wildly successful social media platform is absurd. I have half the mind to start “yahooing” things. If you haven’t checked out Kessler’s blog (and you should) basically, Google has decided to make it’s Google+ user’s Brand Pages appear above other search options such as Twitter, Facebook and LinkedIn accounts. Besides LinkedIn (Let’s face it, LinkedIn is the equivalent of the dude at the party that is way too tightly wound up and everyone tries to avoid. Facebook and Twitter are the dudes or chicks for that matter that you can’t take your eyes off of because you’re just waiting for the train wreck that is about to occur. Am I right?) Twitter and Facebook have WAY more users than Google+ and their search results should appear higher than those of Google+ users. Due to the sheer number of their Twitter and Facebook users in addition to the massive amount of content that is generated and shared on those platforms every day, the chances that people are searching for someone’s Google+ page instead of their FB or Twitter page are probably as likely as your desire to visit the dentist tomorrow for a root canal without Novocaine.
Maybe Google+ is the future. Maybe, but until that becomes the case, IMO, they should leave search rank be. What do you guys think?